Grocery retailer SuperValu is planning a new €30m investment programme which will see it open up three new stores this year and create 210 new jobs. 

News of the expansion comes as SuperValu said it recorded a new sales milestone of €2.724 billion in 2018. 

It said its online shopping service saw 25% year-on-year growth with an additional 26,000 new customers using the service. 

It noted that its Signature Taste premium range was a standout line for the retailer, with sales up by over 10% on the previous year. 

The range currently features over 330 products with another 40 expected to hit the shelves in 2019.

SuperValu's managing director Martin Kelleher said the company continues to build on its food leadership credentials and further establish SuperValu as a destination shop by responding to consumer trends and shopping requirements both in-store and online. 

"We plan to build our momentum in 2019 with a €30m investment programme, which will see three new stores opened and an existing 30 stores revamped as we continue to rollout new shopping concepts such as vegetarian and vegan zones, new salad bars and health and wellness aisles," he added.

SuperValu has 219 stores around the country and serves over 2.6 million customers every week. 

Together with its retail partners, SuperValu employs about 14,500 peoples, making it one of the State’s largest private sector employers.